New Media Marketing

Major in New Media Marketing (M.Sc)

The program

The major in New Media Marketing takes a practice-oriented approach to both classical marketing and online/social media marketing.

Career opportunities

Graduates are qualified to take on a range of different roles and responsibilities in the areas of marketing, market research, sales and online marketing. The focus on social media in particular opens a wide range of career opportunities.

For general enquiries

Prof. Dr. Marius Dannenberg

: F15,14
Marius Dannenberg

Prof. Dr. Bernhard Hahn

: F15,104A
Bernhard Hahn

Prof. Dr. Matthias Neu

: F15,107a
Matthias Neu

Dr. Gerald Reckert

: F15,111a
Gerald Reckert